IPL viewership grows in digital space; set to hit 500 million : Official broadcaster

MUMBAI: (May 15) The watch-time of the ongoing Indian Premier League has increased by seven per cent in the digital space, while the TV viewership is on course to hit the 500 million mark, according to the event’s broadcasters.

The overall digital reach of the IPL has grown by 15 per cent, ‘JioStar’ stated in a press release.

The data is for 51 matches on Linear TV, and 57 games on the digital platform.